Nouva

Your Closet. Reimagined by AI.

Nouva builds outfits from the clothes you actually own — scored for colour harmony and styled for any occasion.

Available on iOS & Android·Free to start

How It Works

Three Steps to a Smarter Closet

Step 01

Snap Your Wardrobe

Photograph your clothes. AI identifies category, color, material, and style instantly.

Scanning clothes with Nouva
Step 02

Generate Outfits

Tell Nouva the occasion. It creates outfits from pieces you own, scored for harmony.

AI-generated outfit suggestions
Step 03

Complete Your Look

See what's missing. Get recommendations that pair with what you already have.

Smart shopping recommendations

Features

Everything You Need to Dress Smarter

AI Styling

It Knows Your
Actual Wardrobe.

Every outfit is built from the real items in your closet — colours, textures, fits, and how they work together. Each look is scored for harmony so you only see combinations that work.

AI outfit generation from your closet
Smart Discovery

Shop What Actually
Completes You.

Every recommendation is powered by a taste profile built from your wardrobe. No more impulse buys that sit unworn — only pieces that pair with what you already own.

Personalized discovery feed
Style Insights

See Your Style
Breakdown.

Get a personalized style diagnosis, see your dominant colours, track your wear rate, and understand how much variety lives in your closet.

Style diagnosis and wardrobe insights

Pricing

Start Free. Upgrade When Ready.

No credit card required. Use Nouva free forever or unlock the full experience.

Free

$0

Get started with AI styling. Free forever.

  • Up to 20 items in your closet
  • 3 AI outfits per week
  • Closet organization & tagging
  • Weather-aware outfit generation
  • Colour selection when generating
Most Popular

Plus

$9.99/month

The full AI styling experience. More items, more outfits, smarter recommendations.

  • Up to 150 items in your closet
  • 30 AI outfits per week
  • 20 Studio sessions monthly
  • Filter by weather, mood, colour & occasion
  • 5 custom occasions monthly
  • Feed curated to your taste
  • No ads

Ready to Reimagine Your Closet?

Free to start. Available on iOS and Android. No credit card required.