Copyright & Takedown Policy

This Copyright & Takedown Policy explains how Unique President Ltd (trading as Nouva; "Nouva," "we," "us," or "our") handles copyright and other intellectual-property complaints about material on the nouva.app website, including our blog, and in the Nouva mobile application (the "App"). It describes where our images come from, how to tell us if you believe your work has been used without permission, what we do when we receive a notice, and how we ask rights holders and their agents to approach us.

This policy is a statement of our practice. It does not limit any rights or remedies that you or we have under applicable law, and removing material under it is not an admission that any infringement has occurred.

1. Scope

This policy applies to: (a) the nouva.app website, including blog articles, feature pages, and any images published on them; and (b) content that appears in the App. For material uploaded to the App by its users, this policy works alongside Section 9.5 (Copyright Infringement and DMCA) and Section 11.4 (Embedded Third-Party Content) of our Terms of Service. If this policy and the Terms of Service differ, the Terms of Service govern the relationship between Nouva and its users.

2. Where Our Images Come From

Our policy for the images we publish on the website is that each one is:

• created by us, including screenshots and graphics of the Nouva product;
• licensed to us for commercial use, for example under a stock-photography licence; or
• generated with AI tools from our own material.

We do not reproduce editorial, news-agency, or press photography, and we do not take images from the articles, websites, or social-media posts that our content refers to or reports on. Where we discuss a third party's article, we link to it rather than copy its images.

Product images. Images shown alongside shopping links, on the website and in the App, are loaded from the retailer or affiliate network that supplies the product listing and remain the property of their respective owners. If you are a retailer or rights holder and would like a listing or image removed, the process in Section 3 applies.

Embedded posts. Public posts from Instagram and Pinterest shown in the App's Discover and Inspiration areas are displayed through those platforms' official embed features. We do not copy, store, or host the underlying photos or videos; each post is served by the platform that hosts it and remains the property of its creator. Section 11.4 of our Terms of Service describes this in more detail, and we can remove an embed from the App on request.

User uploads. Photographs that users upload to the App are those users' own content. The notice and counter-notice processes in Sections 3 to 5 apply to them.

3. How to Send Us a Copyright Notice

If you believe that material on the website or in the App infringes your copyright or other intellectual-property rights, send a written notice to our designated contact:

Email: nouva@uniquepresident.com (subject line "Copyright notice")
Post: Unique President Ltd, 54b Trundleys Road, 26 Anayah Apartments, London SE8 5FB, United Kingdom

So that we can act quickly, please include:

• identification of the work you say has been infringed (for example a copy of it, a link to where it is published, or a catalogue reference);
• the exact URL(s) on nouva.app, or the location within the App, where the material appears;
• your name, organisation (if any), postal address, email address, and telephone number;
• if you are acting for the rights holder, a statement of your authority to act and, on request, evidence of it;
• a statement that you believe in good faith that the use is not authorised by the rights holder, their agent, or the law;
• a statement that the information in the notice is accurate and that you are the rights holder or authorised to act on their behalf (for notices under the US Digital Millennium Copyright Act, this statement must be made under penalty of perjury); and
• your physical or electronic signature.

If a notice is missing some of this information we will still try to identify the material, and we may remove it in the meantime, but we may ask you for the missing details before taking any further step.

4. What We Do When We Receive a Notice

• Acknowledge. We confirm receipt within two business days.
• Remove or disable. Once we can identify the material, we remove it or disable access to it promptly, normally within two business days of receiving the notice, and we tell you in writing what we have done. If the material was uploaded by a user of the App, we also tell that user.
• Keep a record. We keep a record of each notice and of the action taken.
• Repeat infringers. A user of the App who is the subject of repeated valid notices may have their account suspended or terminated under Sections 8.4 and 16 of our Terms of Service.
• Without admission. We may remove material on a precautionary basis while a matter is looked into. Removing material is not an admission that any infringement has occurred.

5. Counter-Notice: If Your Content Was Removed by Mistake

If material you uploaded to the App was removed or disabled following a notice and you believe this was a mistake or misidentification, you may send a counter-notice to the contact in Section 3. Include the material and where it appeared before removal, a statement that you believe in good faith it was removed by mistake or misidentification, your name and contact details, and your signature. We forward counter-notices to the person who sent the original notice, and the counter-notification process in Section 9.5 of our Terms of Service applies.

6. Our Request to Rights Holders and Their Agents

Nouva is a small business. We respect the rights of photographers, agencies, and other creators, and our practice is to remove material promptly when we are told about a problem. In return, we ask rights holders, and any agency or law firm acting for them, to:

• send us a notice under Section 3 and allow us a reasonable period, normally at least 14 days, to remove the material and respond, before sending any demand for payment or starting legal proceedings;
• tell us in that notice what outcome you are seeking, and provide evidence of ownership and of your authority to act when we ask for it; and
• direct correspondence to the contact in Section 3 rather than to individual staff or social-media accounts.

We engage in good faith with every notice that follows this process, and we aim to resolve concerns without the need for proceedings. If a demand for payment or a claim is made without first giving us that opportunity, we will take this into account in our response, and we reserve the right to draw it to the attention of any court or dispute-resolution body when questions of conduct, proportionality, or costs are considered. Nothing in this Section limits any rights that a rights holder has under applicable law.

7. Changes to This Policy

We may update this policy from time to time, for example when we add new features or change how we source images. The "Updated" date at the top of this page shows when it last changed. The version published here when we receive a notice is the one we apply to it.

8. Contact

Unique President Ltd (trading as Nouva)
Company number 12171298, registered in England and Wales
Director: Hasim Emre Ozocal
Registered office: 54b Trundleys Road, 26 Anayah Apartments, London SE8 5FB, United Kingdom
Email: nouva@uniquepresident.com